- Title
- An Empirical Investigation of the Diffusion Process for Personal Computers Among Small Business Enterprises
- Creators
- C. P Rao (Author)Muthuraman Karuppan (Author) - Creighton University
- Contributors
- B. J. Dunlap (Editor)
- Additional links
- http://dx.doi.org/10.1007/978-3-319-13254-9_21
- Publication Details
- Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference, pp.108-112
- Publisher
- Springer International Publishing
- Number of pages
- 108-112
- Identifiers
- 991005931173102656
- Academic Unit
- Heider College of Business
- Resource Type
- Book chapter
Book chapter
An Empirical Investigation of the Diffusion Process for Personal Computers Among Small Business Enterprises
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference, pp.108-112
Springer International Publishing
2015
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