- Title
- Dial Your Successful Small Business Marketer: The Classroom Telephone Interview
- Creators
- William H. Brannen (Author) - Creighton UniversityWilliam Renforth (Author)
- Contributors
- Venkatakrishna V. Bellur (Editor)
- Additional links
- http://dx.doi.org/10.1007/978-3-319-16976-7_26
- Publication Details
- The 1980’s: A Decade of Marketing Challenges [Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference], pp.108-111
- Publisher
- Springer International Publishing
- Number of pages
- 108-111
- Identifiers
- 991005931361802656
- Academic Unit
- Heider College of Business
- Resource Type
- Book chapter
Book chapter
Dial Your Successful Small Business Marketer: The Classroom Telephone Interview
The 1980’s: A Decade of Marketing Challenges [Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference], pp.108-111
Springer International Publishing
1981
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