Successful Marketing Strategies for Scholarly Communications

Journal article

Peer reviewed

Agnes Gambill West, Sophia Mosbe, Julie Shedd and Yvonne Dooley

Reference and user services quarterly, Vol.61(4), pp.21-26

07/01/2026

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Title: Successful Marketing Strategies for Scholarly Communications
Creators: Agnes Gambill West - Appalachian State University
Sophia Mosbe - Santa Clara University
Julie Shedd - Mississippi State University
Yvonne Dooley - University Libraries, Creighton University, United States
Publication Details: Reference and user services quarterly, Vol.61(4), pp.21-26
Identifiers: 991006310034702656
Academic Unit: Library Services
Language: English
Resource Type: Journal article