Abstract
Brokering organizations are particularly vulnerable to an Internet environment because the Internet competes directly with the organization in its area of greatest competitive advantage: information about the brokered product. Among the various brokerage businesses affected by the Internet, mortgage brokering is possibly one of the most vulnerable to radical Internet-based change in operations. What makes mortgage brokering so vulnerable is that the Internet is not only changing the mortgage market, but it is changing the real estate sales market as well.